Christian Ginutti (1958) is a French fashion designer and entrepreneur. Originally from Avignon, France, he has designed for such brands as American Eagle Outfitters, Diesel, Lee, Levi's, Liberto, Kookai, Von Dutch and Naf Naf. He made his first mark as a jeans designer. One of his most notable achievements was being the primary force behind the rise of Von Dutch, and making the trucker cap a style trend.His most recent ventures include the new Ed Hardy brand based on the work of Don Ed Hardy, Smet in unison with Johnny Hallyday, and his own namesake Christian Audigier. Christian Audigier has also teamed up with a small cooperative in France, Montpeyroux Estates, to release a line of fine wines. The innovative bottles are wrapped in Christian's distinct tattoo design, by art director and photographer Barry Sutton.